【Speaker】Executives from Chick-fil-A Inc.

【Topic】Chick-fil-A Inc: A Case Study of a Customer Centered Management and Leadership Model

【Time】May 5, 14:00-16:00

【Venue】Weilun 509

【Language】English

【Organizer】MBA Programs

【Background Information】

This lecture will be in an in depth look at how Chick-fil-A has attained continued success in a highly competitive market through the use of a customer centered, servant leadership and management model.

Chick-fil-A, Inc. was founded in the early 1960's and pioneered the establishment of restaurants in shopping malls with the opening of the first Chick-fil-A Restaurant at a mall in suburban Atlanta, Georgia, USA in 1967. Since then, Chick-fil-A has steadily grown to become the second largest quick-service chicken restaurant chain in the United States (behind KFC), with more than 1,340 locations in 37 states and annual sales of more than $2 billion. Chick-fil-A is still privately held and family owned. With 39 consecutive years of positive sales growth, Chick-fil-A has set itself apart by exceptional customer service, pioneering innovations and delicious products.www.chickfila.com